Page 56 - Social Media Guide (English Version)

10. DO NOT INVEST TIME AND ENERGY
It may be free to get on many social media platforms and
open accounts but to succeed on social media is not free.
You will need to invest your time & your energy and be
dedicated to make the social media platforms work for you.
As long as the earth endures, seedtime and harvest,
cold and heat, summer and winter, day and night
will never cease. Gen 8:22

You will also discover that once the social media
platforms begin to deliver the attention and followership
you want you may need to also put aside some money and
have a budget to invest in it to continue growing it.

11. FREQUENTLY SAYING NOTHING NEW

You have to find engaging content for your readers and
followers. If people come to your page and find that you
seldom have nothing new to say you will bore them to death.

Boring your audience to death is almost as bad as
starting out on your social media platforms and not posting.
You will just become very irrelevant very soon.

You must always look for topics that you think will be
interesting and engaging for your audience.

12. USING THE SAME STYLE ALL THE TIME
If you use the same style all the time you will lose the
attention of your readers. You must learn to change your
style and tactics from time to time. Present your content in
different ways. Do not be afraid to experiment with your

39 Social Media Guide for Ministry & Global Evangelism