Page 53 - Social Media Guide (English Version)

social media like them also. Then you want to set up
accounts all at once on all the different platforms. This is
not a wise step as you will get frustrated and burn out
quickly.
You need to start slowly and take one platform at a time.
When you are comfortable in managing that one platform
and keeping it constantly updated with rich and engaging
content then you can add another platform.
You have to resist the temptation to be everywhere all at
once.

3. POST INFREQUENTLY
You have to be consistent on social media. You cannot
open an account and not put up any posts. You also should
not just put up some posts then go silent.
You have to maintain a sustainable pace of posting so
that your audience can know when to expect to hear from
you. They are following you because they actually love
hearing from you.
There is nothing worse than starting out quickly on
social media then to fade to nothing.

4. FAIL TO PLAN YOUR POSTS AHEAD

The ants are a people not strong, yet they prepare
their food in the summer. Pro 30:25

Remember the adage “Those who fail to plan, plan to
fail”. This adage is also true in social media. You must plan
your posts. Look at how your content will support your

Abiola Fashina Esq. 36