Page 159 - Social Media Guide (English Version)

i. Audience experience: Focus on making your
followers experience on your page a pleasant one.Let them
come to your church/ ministry page and get rich content.
Once your followers enjoy your content and keep coming
back to read more you will have a group of loyal followers
who will also help you grow your follower base. They will be
ones encouraging more people to visit your page and read
your posts.
j. Directions: A lot of people will come to your church/
ministry page on Facebook to find out who you are, make
sure you direct them to visit your church/ ministry website
to learn more about who you are and your beliefs and
activities.

143 Social Media Guide for Ministry & Global Evangelism