Page 196 - Social Media Guide (English Version)

b. How often should you post?
There is no number of times that is the right or wrong
number of times that you should post to your
church/ministry Instagram account. The key to your
posting should be consistency and purpose.
When you start you can start with doing 2 or 3 posts a
week and try to work your way up to daily posts. Focus more
on putting on quality and informative posts than rushing
out a hih number of posts that do not engage your followers
If your church/ ministry does not have enough content
to post every day then you can do posts n certain days of the
week. Let your posts be of great quality, look great, and
come out with consistency.

c. What is the best time to post?
For individuals & Businesses

· The best times to post on Instagram are Wednesday
at 11 a.m. and Friday at 10–11 a.m.

· Wednesday is the overall best day to post to
Instagram
· The safest times to post are Tuesday through
Friday, 10 a.m–3 p.m.
· Sunday receives the least amount of engagement on
Instagram.
· The least amount of engagement occurs during late
night and early morning from 11 p.m.–3 a.m.

For nonprofits, churches & ministries
Instagram is the perfect complement to the rest of your

Abiola Fashina Esq. 180