Page 180 - Social Media Guide (English Version)

What are the best times to Tweet?
·The highest average click-through rates (CTR) occurs
between Mondays and Thursdays at 1 pm and 3 pm, with
no specific peak times. If your goal is to get people to click-
through to your website then this will be an ideal time.
·The worst time for posting appears to be Fridays after
3 pm and weekend evenings (after 8 pm). These times have
the lowest amount of engagement, clicks, re-tweets, etc.
·Tweets with images are most effective. So look for great
pictures to add to your tweets

5. CONTENT FOR YOUR TWEETS - What You Can

Tweet About

Content is king and the key to keeping your followers
engaged. There are many things about your church/
ministry that you can tweet about. Here are some ideas:
a. Service Times: You can tweet about your weekend
worship and other service times so people can know
when they can join you in worship. You can also tweet
teasers for next Sunday's sermon.
b. Bible Verses: You can tweet encouraging bible verses
that are not too long and add a nice picture to the post.
c. Sermon quotes: You can have one of your media team
members to do a live-tweet weekly by posting quotes,
photos, and questions during your services. They can
take high lights from the sermon and take action shots
to go with each bite size post which will be easy to
share.
d. Inspirational Quotes: You can tweet thought-

Abiola Fashina Esq. 164