Page 174 - Social Media Guide (English Version)

1. INTRODUCTION

T witter is a powerful platform for connecting

people. The platform allows complete strangers to
come together over common interests and ideas
and to participate in conversations that range from the
relatively mundane to the incredibly important.
Some users may choose to essentially live-tweet their
day, while others limit their contributions primarily to
content sharing.
Your goal as a minister or church leader is to identify
what types of users you will be looking for and engaging
with and gain an understanding of how
and why they are using the tool. By
understanding their motivations
behind using the site, you will be able
to be able to target your efforts and
content in meaningful ways.

2. BRIEF HISTORY OF TWITTER

Twitter (/' tw?t?r/) is an online news and social
networking service where users post and interact with
messages, "tweets", restricted to 140 characters.
Registered users can post tweets, but those who are
unregistered can only read them. Users access Twitter
through its website interface, SMS or a mobile device app.
Twitter Inc. is based in San Francisco, California,
United States, and has more than 35 offices around the
world.

Abiola Fashina Esq. 158