Page 167 - Social Media Guide (English Version)

b. Customize your channel page.
All channels look the same when they are first created.
What you want to do after creating your church/ ministry
channel is to customize your channel with your own brand,
logo and colors to differentiate yourself from other churches
and channels and stand out.
i. Once you've created your account, you will be able to
access a link that says, “Customize your channel page.”
Click. The following page will give you an overview of your
account. Here, you will be able to see how many people are
viewing your channel, see who is subscribing, and get a view
of your YouTube friends.

ii. From the top menu, you will be able to make
changes to your YouTube account. Click on “Channel
settings,” and make sure your channel is visible.

iii. Click “Themes and Colors” to change the color and
look of your YouTube channel. If you're in a creative mood,
you can even create your own customized look.

iv. Create a channel avatar: YouTube recommends
using an image that is 800x800 pixels. Make sure you
choose an image that will be recognizable even at a smaller
size. You than the picture of the front of the church or
members group pictures.

c. Upload a branded background image.
YouTube will automatically enter a background image
for your channel when you set it up. YouTube channel
pages is where your videos and relates information reside
and the size you need for that are 970 pixels wide. Lots of
churches upload their channel avatar but leave the

151 Social Media Guide for Ministry & Global Evangelism