Page 147 - Social Media Guide (English Version)

followers to help get the word out about your broadcasts by
simply reposting the flyer/ postcard on their own pages and
other social media platforms

Step 5: Promote your broadcast
You want people to watch your live broadcasts therefore
it is important to promote it.

a. The first way is to post the postcard/ flyer on your face
book page and share it a few days before the broadcast day.
Then another way is to ask your friends and followers to
help re share the postcard/flyer also.
You can also place a paid advert for the broadcasts using
face book ad services.

Once you can set your demographics properly in the face
book ad setting you will be able to promote your broadcast
to thousands more than the organic reach of the post on
your face book page.

b. Broadcasting on Face book Live
One of the biggest deterrents in the past to creating video
content had always being the cost of purchasing good
quality video cameras.
Face book live has removed that big deterrent. You can
use your mobile device to broadcast on Face book live
whether you have an ios or android phone you can use it for
your live broadcasts
All you do is you get out your mobile phone/ tablet and
open up the Face book app and follow these next steps.

131 Social Media Guide for Ministry & Global Evangelism