Page 11 - Danies Real Estate Group - Presentation in English
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A Multiple Listing Service, or MLS, is a marketing
database set up by Real Estate Brokers.
Its purpose is to provide accurate and structured data
about properties for sale and rent.
It is also a mechanism for listing real estate brokers
to offer compensation to other real estate brokers
who bring a buyer or renter to their properties.
It is very efficient, in that every broker wants as many
other brokers as possible to see their listings and
bring as many buyers/renters who have an interest.
The MLS is the bloodline of the real estate industry
and is responsible for over 90% of all real estate
transactions.
